About us

About Us

Rural Aid is one of Australia’s largest rural charities. Well known for the highly successful ‘Buy a Bale’ campaign, the charity also provides financial assistance, water and counselling to farmers in times of drought, flood or fire. Other initiatives support its vision that farming and rural communities are safeguarded to ensure their sustainability both during and after these natural disasters.

vision

That farming and rural communities are safeguarded to ensure their sustainability both during and after natural disasters.

mission

To provide economic and empathetic assistance to rural communities impacted by natural disaster by partnering with key stakeholders to deliver meaningful outcomes

promise

We will ensure donors’ money is used transparently to provide effective and timely assistance to those most in need.

values

Empathetic & compassionate…in everything we do and everyone we deal with.
Transparent & accountable…being open, honest and outcomes focused.
Supported & empowered…to achieve community and personal growth.
Ambitious & adaptable…in order to find solutions to new and diverse challenges.
Commercially responsible…to ensure the long term future of charity.