30th August 2016
For immediate release
In the same way that the Buy a Bale program has delivered over 3 Million dollars worth of drought assistance, Hampers for Help is aiming to keep food on the tables of dairy farmers.
Jessa Fleming, a Victorian dairy farmer currently fighting to stay afloat said the initiative would be a god send for dairy farmers struggling through the current crisis. “Whilst we have need for a range of items like animal feed and help with vet bills, knowing I won’t have to worry about food for the hubby and kids will just make such a difference. Emotionally and financially, the idea that I’ll have food on my table means so much.
The HamperstoHelp.com.au website is setup by Rural Aid, the team behind the Buy a Bale program.
Australians will be asked to purchase a hamper as a one off or a monthly hamper subscription. These hamper orders will be collated and the orders placed with local supermarkets, importantly keeping the business local.
Rural Aid is partnering with Ritchies IGA across Victoria where the vouchers will be redeemed. According to Ritchies National Marketing Manager Jarrod Swaine, “The initiative makes sense as the program is directly injecting cash into the local communities and supports the whole local economy. Whilst our farmers are doing it tough, all local businesses are affected and this is a great way to add extra support”.
Rural Aid CEO Charles Alder said, “As much as we can we need to provide support across all aspects of the community. Not only the farmers, but local businesses who employ so many and who are also feeling the effects of the clawback. Our next step is to bring in our Farm Army of volunteers and do weekend work on assisting farmers with small jobs that are just being put off at the moment.”
$50 and $100 Hampers
All hampers purchased through local regional IGA supermarkets
About Rural Aid
Out of the successful Buy a Bale program, Rural Aid now provides assistance by way of feed for stock, tradies to do skilled work, access to over 2000 volunteers, house swap for farmers and farm sitting services.
Rural Aid Ltd