Woolworths

Since 2018, Woolworths has stood alongside Rural Aid to support farming families with vital disaster relief and recovery. Together with their customers and team, Woolworths has contributed over $12.8 million to helping Aussie farmers.

As Australia’s fresh food people, Woolworths understands the vital role that rural communities play in feeding the nation. This partnership ensures that when disaster strikes, farmers get the right support at the right time. Their ongoing support reflects a shared commitment to the wellbeing of rural Australians.

Woolworths’ support strengthens rural communities, helping farmers feel supported and cared for, encouraging more people to proactively seek help, and empowering communities to work together on their long-term renewal.

With Woolworths by our side, Rural Aid can continue safeguarding farming and rural communities – before, during and after natural disasters.

Want to support Aussie farmers while you shop?
You can make a difference by selecting Rural Aid online or at the checkout at your local Woolworths store.

Highlights

•  Year-round commitment: Woolworths helps Rural Aid be there for farmers every day, providing practical support before, during and after natural disasters.
• A voice for farmers: In-store, digital and customer channels are used to raise awareness of Rural Aid and the challenges facing farming families, helping more farmers access assistance.
• Storytelling: On-farm content support to help share farmers’ stories.
• Local care: Local store support through Farm Recovery Events.